Barco LED Displays Dominate Detroit Auto Show
Barco technology was chosen for over 80% of the LED displays at this year’s North American International Auto Show.
Kennesaw, GA – January 15, 2003 – Barco Events is proud to announce this year’s North American International Auto Show, held in Detroit, Michigan, January 11 – 20, 2003, featured approximately 5,834 square feet of its popular indoor LED display products. Twenty-one leading automotive manufacturers, including: Jaguar, Saab, Mitsubishi, Nissan and Honda chose Barco LED displays to showcase their latest state-of-the-art models to an audience of over 700,000 during the course of the exhibition.Recognized for its dedication to product research and development, Barco has been long recognized for the cutting-edge engineering and reliability of its product range. The Barco daylight display systems represented at the Detroit Auto Show were via some of Barco’s worldwide rental partners, including: Creative Technology, USA and Germany; Gahrens and Batterman, Germany; ICT, Germany; MMG, Italy; Bluewater, USA; XL Video, USA; IMAG, USA; AV Teknik, Sweden; and Massteknik, Sweden.
The Barco displays present at the show, included: indoor ILite 6 mm, ILite 8 mm, and ILite 10 mm product. All three products guarantee an image brightness of over 2,000 Nits, a level that has never been achieved by any other indoor display technology. The high-resolution displays deliver an astonishing image quality, even if the audience is standing just 9 feet away or viewing the display at an angle of up to 165°.
Curt Petty, Barco Market Business Manager, Events stated, “With the help of our dedicated rental partners, Barco has doubled its presence at the Detroit Auto Show. Barco’s dedication to quality and exceptional product performance are further proof why Barco is the trusted leader in the rental and staging market.”
Barco ILite
The Barco ILite indoor display technology combines high brightness with high resolution in a slim,
modular package. The intelligent LED-based display solution offers new standards in the video and graphics world. The system offers extremely wide viewing angles and unsurpassed high resolution images. Barco’s ILite comes with a built-in PC, which not only allows the system to configure itself in whatever shape and size, but also enables continuous performance during maintenance or service. This built-in intelligence enables the user to mix several batches of tiles of various runtime ages without image uniformity degradation or to remotely monitor the system. Three versions are currently available: ILite 6, ILite 8 and ILite 10.
Barco Events
Barco Events, part of BarcoProjection, specializes in developing customized visualization solutions for the rental & staging and events markets. Recognized for its dedication to product research and development, Barco Events continually strives to provide clients with unparalleled product and system integrity, delivering tailor-made solutions that answer the specific needs of its markets. With state-of-the-art daylight display and projection product ranges, Barco Events has become the preferred solution provider to many of the world’s leading rental & staging companies. Barco Events’ equipment has shared center-stage with stars such as U2, Aerosmith, Madonna, Bon Jovi, Jennifer Lopez, Cher and Robbie Williams. Barco Events products have been applauded as “unequalled” in the corporate events and broadcast arenas.
About Barco
BARCO, with US headquarters in Kennesaw, GA, has three key activities, which are all active in Image Processing. BarcoProjection is in various markets of large screen visualization. BarcoView develops and manufactures display systems for life critical applications, while BarcoVision is in systems for visual inspection and quality control. BARCO has a network of subsidiaries, distributors and agents in 97 countries throughout the world. BARCO is quoted on Brussels/Euronext. BARCO is a BEL 20 and a Next 150 company and is a member of the Dow Jones Sustainability Indexes.
