PRG chooses Barco technology for the Shanghai World Expo opening ceremony
Kortrijk, Belgium, 25 May 2010. PRG, a leading supplier of event technology, has chosen Barco's video and lighting equipment for their installations at the Shanghai World Expo 2010. The company was responsible for delivery and installation of the audiovisual technology in the Belgo-European pavilion, the United Arab Emirates pavilion and the opening ceremony. To bring the designs to life, PRG used Barco's LED, lighting and projection technology.
The most important inspiration for the designers of the Belgo-European Pavilion was the image of a neuron. This image, the 'Brain Cell', represents the central position of Belgium in the heart of Europe and showcases the great cultural diversity present in all major cities of Belgium. To enhance this overwhelming image of Belgium, PRG chose Barco's outdoor black LED displays, the TF-16BK. The entrance features one thirty sqm screen, integrated in the glass facade, showing a combination of video clips and information sequences. In the garden of the pavilion, a three sided totem contains three five sqm screens displaying messages regarding ongoing activities and logos of the Belgian partners for this Expo. In addition, the European area features seven Barco NW-12 projectors projecting on two panoramic screens.“The black outdoor LED display TF-16BK offers the best possible contrast combined with the highest brightness,” comments Eric Théry from PRG. It is the perfect fit for this setup. For the European area, we decided to use the NW-12 because our experience has taught us that it is the best choice for panoramic screens.”
The United Arab Emirates pavilion is a huge golden sand dune inspired by the country's famous desert land. It explains to visitors how the people have created life in the desert and have learned from their forefathers how to survive in a harsh environment. The pavilion contains five FLM HD20 projectors and six DML-1200 digital lights projecting on one big screen. Simon Kaiser and Hans Cromheecke from PRG comment, “The DML-1200 is an exclusive product, it is a moving digital luminaire that can be used as a high quality video projector and super bright moving light and was ideal for the design in this pavilion.“
Next to this, PRG provided eight FLM R20+ projectors for the opening ceremony. The event featured an outdoor part with fireworks, lasers, and dancing fountains combined with a performance by singers and dancers. The projectors were installed on two boats and projected on water curtains. “The FLM R20+ projectors are very powerful and have proven to be extremely reliable, exactly what we need for such a high profile event like the Shanghai World Expo 2010 opening ceremony,” Laurent Boillot and Yves Winand conclude.
About PRG
PRG serves a range of markets, including concert touring, corporate events, trade shows, special events, theatre, television and film. Our company is uniquely qualified to provide the resources and services customers need at any and all sites, efficiently and cost effectively. Our staff offers years of experience serving the specialized needs of each of our markets. For a given market, we can provide a single discipline, such as lighting, audio or video, or we can bundle disciplines for an integrated solution that meets the needs of the entire project.
The world's leading supplier of entertainment and event technology, PRG currently operates from 31 locations in North America, Europe, Asia and Africa. Our facilities include over 1.5 million square feet of warehouse space that house our state-of-the-art inventory of audio, video, lighting, rigging, scenery and automation equipment.
About Barco
Barco, a global technology company, designs and develops visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with about 3,300 employees worldwide. Barco posted sales of 638 million euro in 2009.
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