Barco takes center stage at Eurovision Song Contest
Kuurne, Belgium, 20 May 2005 – Barco is proud to announce that this year’s Eurovision Song Contest, which takes place in Kiev on Saturday 21 May, will showcase some of Barco’s latest LED and projection solutions. The spectacular stage design, with Barco technology integrated into the stage floor and backdrop, attests to Barco’s technology leadership in the international events industry.
When the lights go down and the stage lights up for the final this Saturday, an estimated 400 million viewers worldwide will see a spectacular stage featuring more than 350 Barco LED tiles and ten high-brightness projectors for large venues. Barco rental partner Massteknik delivered all visualization equipment used on the show.The star of this year’s show is surely Barco’s OLite 510. This brand new SMD LED display combines the benefits of indoor and outdoor LED requirements in one reliable, robust LED tile built specifically for the Rental & Staging industry. At the Eurovision Song Contest, this new indoor/outdoor tile, which can be used as functional screen or ‘deconstructed’ to smaller modules suitable to creative applications, is creatively integrated into the design of the stage floor and backdrop.
Eurovision Project Manager, Ola Melzig of Spectra Stage & Events Technologies comments: “Eurovision Song Contest is a complex project which requires the dedication and commitment of many parties to make it happen. Working with industry professionals like Barco and Massteknik makes the process a lot easier. We are very happy with the end result. This will be the most spectacular and technical advanced Eurovision Song Contest ever!”
Massteknik CEO Kenneth Paterson adds: “Massteknik is proud to be the chosen visualization equipment supplier to Eurovision Song Contest. This is a major project that required a huge amount of equipment. Our substantial rental fleet enabled us to deliver what the client required.”
“Barco is very proud to have so much of its equipment used on this major event. This is a perfect occasion for the brand new OLite to make its public debut! As recognized technology pioneer in the events industry, Barco’s commitment to the evolution of the industry goes much further than simply delivering technology. We continue to work closely with our partners and creative artists, and our aim remains to drive the industry forward and enable creatives to realize their striking designs,” states Barco’s Steve Scorse, VP Sales & Customer Service of Barco's Media & Entertainment division.
Barco's specialized visualization solutions targeted at the needs of the Media & Entertainment industries are used at high profile events and venues. Barco counts names such as U2, Ferrari, Louis Vuitton, Madonna and Daimler Chrysler, Clearchannel Spectacolor, as well as installations for Merrill Lynch, Kinepolis, China Film Group, Bank of America, Deutsche Bank, Reliant Park Stadium (USA) and Miami Heat NBA amongst some of its key references.
About Barco
Barco, an international company headquartered in Kortrijk, Belgium, provides visualization and display solutions for professional markets. Barco designs and develops solutions for large screen visualization, display solutions for life-critical applications, and systems for visual inspection. Barco is active worldwide and has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco is quoted on Euronext Brussels and is a BEL 20 and a Next 150 company (Euronext: BAR; Reuters: BARBt.BR; Bloomberg: BAR BB).
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